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企业创新梦工厂是一个有关于创新的培训机构，该团队鼓励成员尽可能学会并应用“横向思维”，该团队成立于1992年，他们发明新产品、新品牌，帮助企业挖掘企业价值，提供品牌影响力，主要合作企业有巴克莱、谷歌、百事可乐等，他们的业务横跨美洲、欧洲和亚洲。

For 20 years, ?What If! has partnered with organizations hungry for growth. We invent new products, brands, services, and business models, and we help our partners build their in-house innovation capabilities. Our style is provocative and passionate. Our mission is lasting impact.
?What If! partners with the world’s most successful, forward-looking companies—businesses such as Barclays, Four Seasons, Google, PepsiCo, Pfizer, and Virgin—to galvanize innovation and deliver impact. Our 300 inventors work across the Americas, Europe, and Asia.

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